This integration allows you to use Fera review events in flows of Klaviyo. Whenever a customer submits a review, a “Submitted Review (Fera)” metric event will be created in Klaviyo.
Using this metric, you will be able to trigger its corresponding flow as per your preference.
For example, you can create a response email flow to your customers based on their review rating whether it’s positive or negative.
Klaviyo Integration Setup
Please follow the below instructions:
1. Go to Configuration
a. Click on Setup
b. Then click on Apps & Integrations
2. In Klaviyo box, click CONNECT button.
3. Follow displayed instructions to copy/paste the Public and Private API keys of Klaviyo.
4. After you press the Save button, the system will connect and show a green light referring to its Connected status.
Note: When creating a private API key through Klaviyo, you need to ONLY give access to the two elements below:
Events- Full Access - so we can push customer review events to Klaviyo.Campaigns- Read Access - so we can check which campaign is running to compare to Fera campaigns (and in the future they will be able to sync).
Using Fera Review events in Klaviyo flow
Whenever a customer submits a review, a “Submitted Review (Fera)” metric event will be created in the customer profile.
It will contain the following fields:
rating: Rating of the review out of 5
heading: Title of the review
body: Body of the review
customer_name: Name of the customer
order_id: ID of the order
product_id: ID of the product
product_name: Name of the product
product_url: URL address of the product
submitted_photo: If the review contains a photo or not
submitted_video: If the video contains a video or not
You can create a Metric-Triggered Flow in Klaviyo and use the “Submitted Review (Fera)” metric as its trigger.
Below are articles that will help you get familiar with Klaviyo flows and how to trigger them using metrics:
Getting Started with Flows
Guide to Creating a Metric-Triggered Flow
Watch this video for how to create a Flow in Klaviyo:
Feel free to contact Klaviyo support if you need extra help setting this up.
Using Order Review Links