This integration allows you to use Fera review events in flows of Klaviyo. Whenever a customer submits a review, a “Submitted Review (Fera)” metric event will be created in Klaviyo.
Using this metric, you will be able to trigger its corresponding flow as per your preference.
For example, you can create a response email flow to your customers based on their review rating whether it’s positive or negative.
Klaviyo Integration Setup
Please follow the below instructions:
1. Go to Configuration
a. Click on Setup
b. Then click on Apps & Integrations
2. In Klaviyo box, click CONNECT button.
3. Follow displayed instructions to copy/paste the Public and Private API keys of Klaviyo.
4. After you press the Save button, the system will connect and show a green light referring to its Connected status.
Using Fera Review events in Klaviyo flow
Whenever a customer submits a review, a “Submitted Review (Fera)” metric event will be created in the customer profile.
It will contain the following fields:
rating: Rating of the review out of 5
heading: Title of the review
body: Body of the review
customer_name: Name of the customer
order_id: ID of the order
product_id: ID of the product
product_name: Name of the product
product_url: URL address of the product
submitted_photo: If the review contains a photo or not
submitted_video: If the video contains a video or not
You can create a Metric-Triggered Flow in Klaviyo and use the “Submitted Review (Fera)” metric as its trigger.
Below are articles that will help you get familiar with Klaviyo flows and how to trigger them using metrics:
Watch this video for how to create a Flow in Klaviyo:
Feel free to contact Klaviyo support if you need extra help setting this up.
Using Order Review Links
Order review links allow you to send review requests from Klaviyo campaign emails or any other email sending platform.
There are 2 parameters that you need to know in order to trigger the review submission modal and review a specific order:
order- the order ID (not order number)
customer_email- the customer's email as it appears on the order
The customer email parameter must match the order's data in order for this link to work.
The following URL will request a review of all the products in the order (and a final store review if configured at the end):
📝 Note: Type your store's URL in before continuing. It will then automatically generate the customer's order ID and email.